NEW PRODUCT SHOWCASE

Apply Now 
Apply Now

Launch.

Get Discovered.

Get Voted.

❋ Have a new product, innovation or game-changing solution ready for the pet industry?

The AusPet Industry Expo New Product Showcase gives exhibitors the opportunity to place their latest products directly in front of Australia's pet industry decision-makers.

From innovative products and breakthrough technology to exciting new brands and product extensions, this is your chance to stand out from the crowd and capture the attention of retailers, distributors, service providers and industry influencers.

This competition is open to exhibitors only.
Entry is complimentary.
Up to 3 entries per exhibitor.
Exhibitors with more than one booth booked are provided up to 5 entries.
Please submit one form per product entry. 

New Product Showcase

Why Enter?

  • Showcase your latest innovation to qualified pet industry buyers

  • Generate awareness and drive traffic to your booth

  • Gain valuable feedback from industry professionals

  • Receive additional exposure across PIAA and pet industry media channels

  • Compete for the title of AusPet Industry Expo 2026 New Product Showcase Winner

New Product Showcase

How It Works

  1. Submit your product application below.

  2. Approved products will be displayed in the dedicated New Product Showcase area throughout the expo.

  3. Attendees will vote live for their favourite product during the event.

  4. The winning product will be announced during the final hour of Day 2.

In just two days, your product could go from a new release to an industry spotlight.

Eligible Categories

  1. Dog

  2. Cat

  3. Small Pet / Bird

  4. Reptile

  5. Grooming

  6. Aquatics

Please select the category that best represents your product. Products may only be entered into one category.

Applications are open exclusively to confirmed AusPet Industry Expo 2026 exhibitors.

Ready to put your latest innovation in the spotlight? Complete the application form below.

This competition is open to exhibitors only.
Entry is complimentary.
Up to 3 entries per exhibitor.
Exhibitors with more than one booth booked are provided up to 5 entries.
Please submit one form per product entry.

Apply Now

2025 Winners

  • 2025 Winners

  • AquaHub

  • Pryde Pets

  • Company of Animals

  • Oxbow Animal Health

  • IV Saint Bernard

  • Congrats to last year's winners!